In a landmark partnership, Concord Entertainment Co. Ltd., a leading company in Bangladesh’s entertainment industry, has signed a yearlong Memorandum of Understanding (MoU) with US-Bangla Airlines, one of the country’s premier airline service providers. The collaboration aims to enhance the overall experience for tourists visiting Concord’s parks and resorts by offering exclusive benefits to US-Bangla Airlines customers.
Under the agreement, passengers of US-Bangla Airlines will receive special discounts at Concord’s various theme parks and resorts by presenting their boarding passes at ticket counters. In addition, the two companies will roll out promotional campaigns throughout the year to engage customers and offer unique experiences across both sectors.
Concord Entertainment operates major attractions such as Fantasy Kingdom, Foy’s Lake, Water Kingdom, Sea World, Resort Atlantis, and Foy’s Lake Resort, attracting over 2.5 million visitors annually. This partnership is expected to bridge the aviation and entertainment industries, fostering increased tourism and growth in Bangladesh.
At the MoU signing ceremony, Concord Group’s Chief Marketing Officer, Mr. Anup Kumar Sarker, and US-Bangla Airlines’ Head of Marketing & Sales, Md. Shafiqul Islam, represented their respective companies. Other senior officials from both organizations were also present at the event.
Both companies emphasized their commitment to supporting Bangladesh’s tourism and hospitality sectors and look forward to expanding their reach in the market through this strategic partnership.